Response: Is SEO DOA As a Core Marketing Strategy?

Search & Social Influence – eMarketer Reuters posted an article yesterday entitled, “Is SEO DOA as a core marketing strategy?” and trust me, I know better than to respond and fuel attention to a writer who is either naive or trying to stir up the bee’s nest with a contrarian title. I suspect there may be a bit of both in this situation. Basically, the article makes the argument that entrepreneurs “may want to reconsider pouring money into search engine optimization (SEO) as their primary marketing strategy” based on an ill conceived post by Chris Dixon “SEO is no longer a viable marketing strategy for startups”

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Response: Is SEO DOA As a Core Marketing Strategy?

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